Tuesday, August 25, 2009

Today's color is blue

I know. That was pretty predictable, wasn't it?

Blue is the color of the sky and sea. It is often associated with depth and stability. It symbolizes trust, loyalty, wisdom, confidence, intelligence, faith, truth, and heaven.

Blue is considered beneficial to the mind and body. It slows human metabolism and produces a calming effect. Blue is strongly associated with tranquility and calmness. In heraldry, blue is used to symbolize piety and sincerity.

You can use blue to promote products and services related to cleanliness (water purification filters, cleaning liquids, vodka), air and sky (airlines, airports, air conditioners), water and sea (sea voyages, mineral water). As opposed to emotionally warm colors like red, orange, and yellow; blue is linked to consciousness and intellect. Use blue to suggest precision when promoting high-tech products.

Blue is a masculine color; according to studies, it is highly accepted among males. Dark blue is associated with depth, expertise, and stability; it is a preferred color for corporate America.

Avoid using blue when promoting food and cooking, because blue suppresses appetite. When used together with warm colors like yellow or red, blue can create high-impact, vibrant designs; for example, blue-yellow-red is a perfect color scheme for a superhero.

Light blue is associated with health, healing, tranquility, understanding, and softness.
Dark blue represents knowledge, power, integrity, and seriousness.


Carla Rae said...

I'm not a big fan of blue...unless it is pool/ocean water or the sky, or my sons CAP/AF uniform...LOL

Jill said...

I love these blog ideas! I have to confess I feel better about our scrappers...was beginning to get a little concerned. I hadn't been able to get to the blogs until today, but I kept seeing odd pictures appear in the gallery.. While I am thrilled, i believe it was Tami, loves her red mixer, I was curious as to the reasoning behind the post...now I know!! Great idea!